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Brand identity

Fly Moda Fitness

Brand identity with product applications.

Category
Brand identity
Industry
Fashion
Project type
Brand identity
My role
Design
Summary

An activewear brand. The symbol is a stroke that recalls a wing. The palette blends pink, lilac and blue in gradients. I tested the brand on a bag, card, bottle, T-shirt and tag to see how it worked on products.

What I did
  • Logo
  • Palette and gradients
  • Typography
  • Product applications
The presentation
Brand presentation
Fly Moda Fitness

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